the intention behind THE7FLOW logo

THE7FLOW logo was developed with a great deal of intention. It contains a “7” an “F” and a wave of energy running through the “heart” of the triangle which symbolizes harmonization at the level of the heart, as well as serving as the mid-bar that serves to help form the F completely.

early hand sketch

This is one of the early hand-sketches from the designer as we began refining exactly what it was we wanted to encode in our main brand symbol.

original logo

current logo

artist collab

We recently partnered up with Mika Cali, an incredible artist whose work crosses (what feels like) nearly all mediums. She hand-painted the original logo in a couple of variants and we chose one of the versions to be printed on THE7FLOW teacher training tanks. This was a super fun project and it was cool to feel the love and intention behind Mika’s work mixing with the love and intention we’ve put into THE7FLOW. We’re definitely looking forward to collaborating with more artists from around the world to create unique versions of the logo.